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Top 5 Instagrammable Places In The Mexican Caribbean

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Taking photos is one of the best ways to remember a great vacation. And sharing those pictures with friends – and followers – on Instagram is right up there on the list of must-do activities.

tulum ruins

The Mexican Riviera has no shortage of beautiful spots to shoot, crop, and filter, and here we share 6 of the most Instagrammable places in the Mexican Caribbean. 


Tulum Mayan Ruins 

This is quite possibly the most Instagrammable of Tulum’s many attractions. The Mayan ruins themselves are in an unbeatable location on a clifftop overlooking one of the beautiful beaches this stretch of coastline is famous for. Make time to enjoy them while you’re there and, if possible, arrange a guided tour like this to learn about the heritage of this popular 1500+-year-old spot.

tulum ruins

There are plenty of places where you can take the perfect Instagram pic – try the lookout point immediately south of El Castillo (The Castle), which is one of the most prominent – and famous – buildings in the ruin site.

  • Entry fee: M$80 – around USD $4

Cenote Zací, Valladolid

The city-center Cenote Zací is often overlooked, but it’s well worth visiting if you’re in Valladolid. 
One of the region’s 6,000 cenotes, this limestone structure was once a cave, but the roof collapsed leaving a half-open half-closed cenote which is perfect for the ‘gram. It has all the facilities you’ll need, including restrooms and a restaurant.

cenote zaci

 But the crystal clear waters are the big draw here. Join the catfish sleepily swimming in the refreshingly cool waters, listening to the shouts of other visitors echo off the walls – you won’t regret it.

  • Entry fee:  M$30 pesos – around USD $1.50

Ven A La Luz – Ahau, Tulum

Recently moved to its permanent home in the Ahau hotel in Tulum, the sculpture of ‘Ven A La Luz’ (Come To The Light) is one of Tulum’s most popular man-made sites.


There are a number of sculptures in this art park which opened in October 2021, but ‘Ven A La Luz’ is by far the standout. Created by a South African artist for a 2018 art festival, the art piece, which represents the delicate balance between mankind and nature, keeps the crowds coming. Before it was moved, the installation would attract long lines of visitors eager to immortalize their visit with an Insta post. 

  • Entry fee: USD $3 – around USD $1.50

Fifth Avenue, Playa del Carmen

For a completely different vibe, head to Playa del Carmen’s Quinta Avenida, or Fifth Avenue. It’s full of life from early in the morning right through to those crazy party nights.

 You’ll see something different to snap every time you take a walk down the famous 3-mile pedestrian street. Take in the high-end stores, the stunning eateries, and the ever-changing street performers and vendors eager to entertain or make a sale.

playa del carmen

 One of the best places for an Instagram photo op is Parque Los Fundadores, which is right at the start of Quinta Avenida. Here you’ll find the ‘Founding Fathers Park’ which has the Portal Maya sculpture, a perfect location to take some sunrise shots.

  • Entry fee: Free

Underwater MUSA Museum, Isla Mujeres

If you’re keen to get some underwater shots, the MUSA museum, off the coast of Isla Mujeres, is ideal. 
It’s actually the largest underwater museum in the world and was originally created to divert divers from the delicate coral reefs nearby to a man-made construction that couldn’t be damaged. It’s been a huge success, with almost 200,000 visitors each year.

underwater museum

 The largest installation is called The Silent Evolution and includes 450 life-size sculptures, which look both eerie and beautiful when photographed and will really make your Insta grid stand out from the crowd. 

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